Learn about the open source playbook from the CTO and Co-founder of Cockroach Labs, Peter Mattis, in conversation with Wei Lien Dang, General Partner at Unusual Ventures.

We’ll cover these topics and more in the conversation:

• What made the Cockroach founders decide to build their company around open source? What were the key advantages of open source they considered that outweighed other tradeoffs?
• What were the early tactics that the founders employed to expand adoption from early users such as hobbyists to a broader user base made up of engineers within enterprises?
• Why did the founders start thinking about potential monetization models early and how did this impact their product strategy/priorities?
• What were some guiding principles that the founders used to determine what features should be available in open source vs. their commercial versions?
• How has Cockroach’s licensing strategy evolved over time and what are some best practices for founders starting open source companies today?

When you join the event, we’ll send you a full Cockroach Labs case study covering the company’s open-source roots, its path to product-market fit, and a Q&A with Peter Mattis.